A study on Decision Antecedents of Management Mechanisms for Advertisers toward Advertising Agents? A Complementary Research between Agency Theory and Transaction Cost Perspective

DOI
Identifier
DOI https://doi.org/10.6141/tw-srda-e87105-1
Metadata Access https://api.datacite.org/dois/10.6141/tw-srda-e87105-1
Provenance
Creator Jaw, Chyi
Publisher SRDA - Survey Research Data Archive Taiwan
Publication Year 2000
OpenAccess true
Representation
Resource Type Dataset
Version 1
Discipline Social Sciences